PARAMOUNT PASSPORT

Client: Paramount

Role: Copywriter

Agency partner: Gramercy Tech

Co-copywriter: Carrie Tucker

Who’s ready for an adventure?

Attendees at San Diego Comic Con 2023 and 2024 had the opportunity to participate in a one-of-a-kind Paramount scavenger hunt!

While exploring the worlds of Teenage Mutant Ninja Turtles, Star Trek, and SpongeBob SquarePants, participants were prompted to scan image targets that earned them a stamp in their digital Passport. Once they collected every stamp, they could claim a premium swag item (and bragging rights, of course).